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Your guide to mobile social media: Phone and tablet Strategies for Twitter, Facebook and more

Jun14
by on June 14, 2014 at 6:00 pm
Posted In: Analysis and Opinion, Around the Web, How-To's, Social Media

smartphoneaddiction
This post originally appeared on the Buffer blog. I spend my days writing content from my desktop computer for people who will read the content on their smartphones and tablets. Go figure. Mobile devices are fast becoming the preferred method of reading, sharing, and engaging with online content. It’s strange to think that the content we create on desktops and laptops will end up on dozens of different screen sizes before all is said and done. It’s a good lesson to keep in mind. When I share to social media, what will my sharing look like to the people who…

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Retail software startup Clear Returns wins European Tech All Stars 2014 competition

Jun14
by on June 14, 2014 at 3:19 pm
Posted In: Around the Web

Clear Returns, a Glasgow-based company which specializes in returns software for retailers, has won the European Tech All Stars startup competition, besting a total of more than 400 entrants. The final leg of the multi-stage competition (which is a part of the European Commission’s Startup Europe initiative) saw 12 finalists take the stage at the Founders Forum in London across June 11 and 12. Although Clear Returns emerged victorious, it was chosen alongside two other finalists – Parx Plastics and Triggertrap – and all three received the same €20,000 worth of credits towards Google Cloud Platform services. TNW Editor-in-Chief Martin Bryant was one of the panel that whittled…

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Why your company needs to measure employee engagement

Jun14
by on June 14, 2014 at 3:00 pm
Posted In: Analysis and Opinion, Around the Web, Entrepreneur, How-To's

office work team
Corey McAveeney is a Culture Geek at Culture Amp, the creators of Murmur, a survey and analytics platform for measuring and improving your workplace. “Work hard play hard” is an often repeated motto among many startups, as is the popular “Get shit done.” I’m all for those who bring it to their startup culture, but what is the meaning behind these platitudes? Thankfully, “It is what it is” was short-lived and no one I know has tried to describe their startup culture as such. These oversimplified sayings are more about the effort founders, people ops folks, and others in leadership roles make to communicate…

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a couple of laughzillas on a blue diamond background

Why your company needs to measure employee engagement

Jun14
by on June 14, 2014 at 3:00 pm
Posted In: Analysis and Opinion, Around the Web, Entrepreneur, How-To's

office work team
Corey McAveeney is a Culture Geek at Culture Amp, the creators of Murmur, a survey and analytics platform for measuring and improving your workplace. “Work hard play hard” is an often repeated motto among many startups, as is the popular “Get shit done.” I’m all for those who bring it to their startup culture, but what is the meaning behind these platitudes? Thankfully, “It is what it is” was short-lived and no one I know has tried to describe their startup culture as such. These oversimplified sayings are more about the effort founders, people ops folks, and others in leadership roles make to communicate…

This story continues at The Next Web

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a couple of laughzillas on a blue diamond background

The one element that might make you reconsider your sales strategy

Jun14
by on June 14, 2014 at 11:00 am
Posted In: Analysis and Opinion, Around the Web, Entrepreneur

old cash register
Gregg Schwartz is the Director of Sales at Strategic Sales & Marketing, an industry founding lead generation company started in 1989. Connect with him and SSM on LinkedIn and Twitter. You’ve developed a great new technology. You’ve invested thousands of hours of work. Now comes the tough part: selling your product. Many start-up CEOs don’t have sales teams to rely on, and they struggle with sales – but this doesn’t have to happen. One of the core truths about sales that start-ups need to understand is that the act of selling is not really about “sales.” Stop thinking of it…

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