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The high road to building an enterprise SaaS company

Jun08
by on June 8, 2014 at 3:00 pm
Posted In: Analysis and Opinion, Around the Web, Design & Dev, Entrepreneur

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Yoav Leitersdorf and Ofer Schreiber of are partners at YL Ventures. Developing an enterprise-grade SaaS product is not easy. The keys are maintaining capital efficiency, launching early versions to the SMB market and constantly applying customer development methods. B2B companies, often due to the higher barriers to develop a working product, have historically been less popular with early-stage investors – such barriers sometimes involve tough requirements for core IP and deep technology.  However, we argue that in the long run, B2B companies can be more capital efficient than B2C companies, achieving maximum traction at minimal investment. And more importantly, B2B companies…

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The tech and pizza promise: Why your product must deliver more in less

Jun08
by on June 8, 2014 at 11:00 am
Posted In: Around the Web, Design & Dev

Jake Levirne is the Vice President of Product at Yesware. Humans are wired to crave immediate joy, from pizza delivery in 30 minutes or less to morning coffee in five. But with lengthy install times and complicated user interfaces, software by enterprise technology companies isn’t meeting our need for instant gratification. That’s a big problem. We’ve always known first impressions matter, but they’ve never quite had the effect they do today. When examining a website, for example, it takes users less than two-tenths of a second to form a first impression. The increasing impact of those first few seconds is…

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Netflix updates Android app to make it easier to binge watch on the go

Jun07
by on June 7, 2014 at 8:59 pm
Posted In: Apps, Around the Web, Insider

Everyone’s had at least one Netflix binge; where you end up watching hours of TV despite intending to watch only one episode, thanks to Netflix’s automatically playing the next episode. That particular binge-enabling feature is called ‘Post-Play’ and had strangely been missing from the service’s mobile apps until today. Netflix announced that it’s released an update for Android phones/tablets as well as the Kindle Fire that brings Post-Play to these devices and will begin automatically queuing up episodes/movies at the end of the current content like it does on the website for automatic playback. The company also confirmed that it will be bringing…

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