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Google Fit Preview SDK arrives to help Android developers build smarter health and fitness apps

Aug07
by on August 7, 2014 at 5:10 pm
Posted In: Around the Web, Design & Dev, Google, Insider, Mobile

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Google today released a preview SDK of Google Fit available to developers. The tool provides APIs for apps and device manufacturers to store and access activity data from fitness apps and sensors on Android and other devices (like wearables, heart rate monitors or connected scales). Google warns that the preview release contains the Google Fit APIs for Android, but does not contain the REST API or the Android Wear APIs, which will be included in the official release. Furthermore, while it will let you develop and test fitness apps, they cannot be published to Google Play until official release. By…

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Yelp for iOS integrates Bing Translator to interpret reviews in 15 languages, coming ‘soon’ to Android

Aug07
by on August 7, 2014 at 4:08 pm
Posted In: Apps, Around the Web, Insider, Mobile

Yelp Opens Its East Coast Headquarters In New York City

Yelp today updated its iOS app with Microsoft’s Bing Translator integration for reviews. You can download the new version now directly from Apple’s App Store. Foreign language reviews can be translated automatically with the tap of a button: you can interpret one review or all reviews in one go. The feature works for all 15 officially supported Yelp languages spanning 27 countries: English, Czech, Danish, Dutch, Finnish, German, Spanish, Italian, Norwegian, French, Polish, Portuguese, Swedish, Turkish, and Japanese. We all know the (sometimes ridiculous) inaccuracies that plague services like Google Translate and Bing Translator, but Yelp thinks the tradeoff is…

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Twitter bolsters its ad platform with objective-based campaigns, reports and pricing

Aug07
by on August 7, 2014 at 4:00 pm
Posted In: Around the Web, Insider, Product Updates

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Twitter has announced that its Promoted Tweets ad platform has been revamped to allow businesses to better specify the type of campaign they want to run across the social network. From today, small-to-medium size businesses (SMBs) and Twitter API partners can access objective-based ad campaign options in beta, thereby allowing brands to create campaigns that fulfill a variety of different needs at a better return on investment (ROI). For example, SMBs can create campaigns with goals like driving followers, increasing clicks to their website or app installs, generating more leads or social media engagement and more. Each different objective comes with its…

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Front expands its team working platform to include a collaborative SMS feature powered by Twilio

Aug07
by on August 7, 2014 at 3:58 pm
Posted In: Apps, Around the Web, Insider, Product Updates

SMS

Front, a platform that helps teams collaborate by providing shared inboxes, has announced that users can also now access a team SMS feature. Although not every business will need the SMS feature, it could prove to be useful for anyone that operates (or is a part of) a fleet of delivery drivers, Front suggests, or pretty much anyone with a phone support number. “You employ drivers, and your team sometimes communicates with these drivers over SMS.  You’ve got a dedicated phone number, which is great, but how are you going to collaborate?  Who is going to respond?  How are they going…

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This is how Samsung should rebrand itself

Aug07
by on August 7, 2014 at 3:27 pm
Posted In: Around the Web, Shareables

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Samsung has a huge marketing budget, but its branding and track record for product design is underwhelming. In comparison to Apple, its closest smartphone rival in the US, Samsung struggles to play in the same league. Tech-lover and coffee addict Aziz Firat thinks it’s about time Samsung gave its core branding a complete overhaul. Over on his blog, the visual designer has posted a series of images and mock-ups showing how a new logo, featuring a new emblem and typeface, could radically change Samsung’s image. While the physical design of Samsung’s consumer electronics remain largely unchanged, it’s surprising just how impactful…

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