Why empathy should be the key ingredient in products

Dec09
by on December 9, 2020 at 1:30 pm
Posted In: Design & Dev, Social Media


In 2019, Bloom & Wild, a letterbox flower delivery company, informed its customers they could opt out of Mother’s Day marketing. This followed some customers asking for emails to be paused in the run-up to what can be a sensitive holiday for some.  The response was overwhelmingly positive. Since then the Thoughtful Marketing Movement has blossomed, and 130 businesses have signed up, with marketers sharing their ideas on how to be more empathetic. Empathy is becoming ever more important to individuals, communities, and organizations. Two years ago, Microsoft’s CEO Satya Nadella said empathy is one of the key sources of…

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How to choose the best robotic vacuum for your home

Dec08
by on December 8, 2020 at 1:21 pm
Posted In: Plugged


Who really has time for household chores? Not only are they unenjoyable, but you’re often left fighting with unwieldy appliances, like massive and finicky vacuum cleaners, that make the irritating task of cleaning all the worse. Domestic vacuum cleaners have had a strange trajectory. When they were first launched, they went through an amazing transformation that consistently improved their practicality and efficiency. That being said, since the digital revolution, not much has actually changed in the way of design and functionality — at least not until robotic vacuum cleaners came on the scene. The invention of fully autonomous robotic vacuum…

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Amazon’s self-driving Zoox vehicle spotted ahead of next week’s reveal

Dec07
by on December 7, 2020 at 11:06 am
Posted In: Uncategorized


The first vehicle from “self-driving car” from Zoox, the autonomous vehicle company that Amazon purchased for $1.2 billion earlier this year, has been spotted ahead of its official December 14 reveal. Images first shared on Reddit and then on Twitter show the push-me-pull-you vehicle outside the Fairmont Hotel in San Francisco. By the looks of things, it was being filmed ahead of its official reveal later this month. @zoox going all in filming at the @FairmontSF today. Looks like 2021 to me! Exciting future ahead of us! #selfdrivingcars #innovation pic.twitter.com/8XjS4qPOcV — Christian Claus (@Christian1Claus) December 6, 2020 Zoox, perhaps one…

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