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The ideal length for everything on the Internet

Apr06
by on April 6, 2014 at 6:05 pm
Posted In: Analysis and Opinion, Around the Web, Design & Dev, Investigations, Social Media

measuring tape
This post originally appeared on the Buffer blog. Every so often when I’m tweeting or emailing, I’ll think: Should I really be writing so much? I tend to get carried away. And for the times that I do, it sure would be nice to know if all this extra typing is hurting or helping my cause. I want to stand out on social media, but I want to do it in the right way. Curious, I dug around and found some answers for the ideal lengths of tweets and titles and everything in between. Many of these could have been answered with…

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Why the best entrepreneurs and creators are humble

Apr06
by on April 6, 2014 at 11:05 am
Posted In: Analysis and Opinion, Around the Web, Entrepreneur, LifeHacks

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Herbert Lui is the Creative Director of marketing agency Wonder Shuttle. He is the author of a guide to building credibility online. This post originally appeared on the Busy Building Things blog. In an age where social media runs rampant with humblebrags and constant barking, humility grows scarcer every day. While this trend may not appear to have any face value, it holds significant implications for your personal achievements, your team building and relationships, and a more realistic projection of the future. Embracing humility, and being humble, doesn’t mean never talking about your achievements and accomplishments. As 19th century author and preacher Charles Spurgeon…

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Understanding Klout as a brokerage business

Apr05
by on April 5, 2014 at 10:25 pm
Posted In: Analysis and Opinion, Around the Web, Insider, Social Media

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Lucy Leiderman is the Director of Digital Strategy at Pilot PMR. Klout, the San Francisco based start up that measures your social influence, was acquired last week by Lithium Technologies in a deal that is supposedly meant to redefine both companies. Since its launch in 2008, Klout has apparently scored 500 million profiles and handles 50 billion API calls monthly, yet its day-to-day relevance remains a mystery for many. On the surface, users link available social profiles to Klout in order to be scored. While a possible humble brag, a Klout score doesn’t necessarily translate into something useful. In 2012,…

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