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Google launches Website Call Conversions to let advertisers track calls from websites following ad clicks

Aug18
by on August 18, 2014 at 5:25 pm
Posted In: Around the Web, Google, Insider

Internet Companies Vie For Market Dominance

Google today launched a new AdWords tool called Website Call Conversions, which lets advertisers identify and measure calls from their website that occur after an ad click. The company explains that many customers only call a given business after clicking through an ad and learning more about the provided products and services. Google says 70 percent of mobile searchers have called a business directly from search ads, and the company already lets advertisers track this with AdWords click-to-call ads, call metrics, and calls as conversions. Today’s release is specifically for those calls that occur after already navigating to the company’s…

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Uber is able to operate in Berlin again after last week’s ban is suspended

Aug18
by on August 18, 2014 at 4:24 pm
Posted In: Around the Web

Barcelona Cabs Strike Against Uber Taxi App

That was fast. Less than a week after the Berlin government announced its intention to ban Uber, it seems to have had a change of heart. Today, the presiding judge of the Berlin Administrative Court suspended the ban, giving Uber permission to operate in the capital once more. “This is good news for the great people of Berlin and the thousands of German citizens already benefitting from Uber’s great services,” Fabien Nestmann, General Manager for Uber in Germany said. “We’re delighted to continue to bring our fresh and new ride-sharing service UberPOP plus our licensed limo service, UberBlack to Berlin…

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7 ways to cultivate your daily blogging practice

Aug18
by on August 18, 2014 at 3:25 pm
Posted In: Analysis and Opinion, Around the Web, Entrepreneur, How-To's, LifeHacks

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Paul Jarvis experiments with words and design. His latest book is called The Good Creative: 18 ways to make better art. It’s all well and good to talk about using your blog and mailing list to connect with your audience by writing articles. But it begs the question I hear almost daily: “How do I create consistent content that I don’t get paid to do? I have a business to run.” Content can drive your business. The more content you create (which can be writing, videos, audio, drawings) the easier it will be for readers and potential customers to see value…

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‘DERP’ is a new social research alliance backed by Reddit, Twitch and Imgur

Aug18
by on August 18, 2014 at 2:11 pm
Posted In: Around the Web, Insider

A new alliance has been set up to provide academic researchers with access to the data of smaller social networking platforms such as Reddit, Twitch, Imgur, Stack Exchange and Fark. Researchers are able to obtain data by simply contacting the Digital Ecologies Research Partnership (DERP), where they will then be put in touch with an appropriate team member. Each team member working for the alliance represents a certain platform and is able to access collected data and hand it over to external researchers working for an educational institution. The aim here is to work around the fact that smaller platforms are commonly…

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Moving company comparison site Unpakt launches a tool for instant quotes

Aug18
by on August 18, 2014 at 2:00 pm
Posted In: Around the Web, Insider

Moving is a huge pain, and finding affordable movers that you can trust is one of the most difficult steps.Unpakt, the self-described “Kayak for home moving,” has released new Quick Quotes and Moving Cost Calculator tools that aim to make it easier to get bids on the cost of a move. Quick Quotes claims to generate quotes in 60 seconds or less, an improvement on the average 10-minute wait for Unpakt’s Guaranteed Prices search. The Moving Cost Calculator lets third-parties embed a widget on their sites so that visitors can get estimates without leaving the site. Apartable and Aptdeco are…

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