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The car industry needs to embrace open source

Jul15
by on July 15, 2018 at 12:30 pm
Posted In: Around the Web, Cars, Contributors, Opinion


The race to develop software for the connected car market is heating up as consumers expect their vehicles to give them the same experience and ease of use that they have come to know with their smartphones. The 2017 Autotrader Car Impact Study found that 53 percent of consumers expect their vehicles to offer the same level of technology as their phones, keeping them connected on the move. Unfortunately, far too many of the automotive manufacturers and the other companies that are developing products for the connected car market are stuck in neutral, unable to produce software at a pace…

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a couple of laughzillas on a blue diamond background

The car industry needs to embrace open source

Jul15
by on July 15, 2018 at 12:30 pm
Posted In: Around the Web, Cars, Contributors, Opinion


The race to develop software for the connected car market is heating up as consumers expect their vehicles to give them the same experience and ease of use that they have come to know with their smartphones. The 2017 Autotrader Car Impact Study found that 53 percent of consumers expect their vehicles to offer the same level of technology as their phones, keeping them connected on the move. Unfortunately, far too many of the automotive manufacturers and the other companies that are developing products for the connected car market are stuck in neutral, unable to produce software at a pace…

This story continues at The Next Web

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a couple of laughzillas on a blue diamond background

Data shows people want serious long-form content — and brands need to take note

Jul15
by on July 15, 2018 at 8:30 am
Posted In: Around the Web, Contributors, Entrepreneur, Marketing and SEO


You probably noticed the recent video that asked people whether they heard “Yanny” or “Laurel.” It would have been hard not to. That tiny piece of audio drove more than 10 million views, inspired countless memes, created conflict between friends, and even re-surfaced the Greek composer Yanni for a new generation. Seeing this, you might think that we’re in a golden age of sharing when any random image or video has the potential to grab an audience and with a little luck spread like a contagion. But oddly enough, data tells a different story. Your chances of going viral have…

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a couple of laughzillas on a blue diamond background

Car dealers don’t want you to have electric vehicles

Jul15
by on July 15, 2018 at 7:57 am
Posted In: Around the Web, Cars, syndication


High costs and range anxiety, the worry of a car battery running out of juice, are considered the biggest barriers to people embracing EVs. A study finds that car dealers are also to blame. The Nature Energy analysis shows that salespeople steer people away from EVs to get them behind the wheel of a traditional gasoline car. Because plug-in vehicle technology is still new, and people’s experience at a car dealership influences their decision, the dismissive attitude of dealers towards EVs poses a major obstacle to their sales and widespread adoption. Researchers from Aarhus University in Denmark and the University of Sussex in UK visited 82…

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