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Optimizely launches platform for testing and tweaking your native iOS apps

Apr17
by on April 17, 2014 at 4:45 pm
Posted In: Apps, Around the Web, Design & Dev, Product Launches

Optimizely, a website optimization platform, has launched a beta of its iOS testing tools, which allow technical and non-technical users to optimize native apps for Apple devices. The mobile A/B app testing platform allows developers to make changes to the UI and update content in real-time, and then push those changes to the app without needing to wait for App Store review, the company said. Additionally, for more heavy duty updates, such as the addition of completely new features, the platform can be used to gradually test and roll out the new features to just a few users, rather than rolling…

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Jessica Lawrence: Connecting New York’s startup scene and building better company culture

Apr17
by on April 17, 2014 at 4:23 pm
Posted In: Around the Web, Insider, Profiles and Interviews

Jessica Lawrence
Good quality social and networking scenes are key to any growing startup ecosystem. Just ask Jessica Lawrence, executive director of organization behind the long-running New York Tech Meetup. In fact we did ask her, in advance of her session on ‘Building Better Companies’ at The Next Web Europe Conference next week in Amsterdam. Lawrence moved to New York City after a stint running a division of the Girl Scouts in southern California. “It was a wonderful non-profit organization in a lot of ways, but it wasn’t a very supportive place to work, it wasn’t very innovative” she says. After working…

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Nitrous.IO launches a ‘Hack’ button to help developers test open source codes with one click

Apr17
by on April 17, 2014 at 4:00 pm
Posted In: Around the Web, Insider, Product Updates

Coding
Nitrous.IO, a 500 Startups-backed backend development platform, prides itself on helping software developers save time by cutting out the repetitive parts of creating development environments and automating them. The company lets developers who build Web applications using Ruby, Node.js, Python, and Go programming languages take advantage of its platform to create a testing environment. Now it is actively bringing this ease of access to code repositories, tutorials and open source apps such as Github via a ‘Hack’ button. This means anyone who creates code can now let developers test it immediately by embedding this button on their blog, tutorial or…

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MLB.TV adds Chromecast support for streaming live, out-of-market baseball games

Apr17
by on April 17, 2014 at 3:15 pm
Posted In: Apps, Around the Web, Gadgets, Google

MLB.TV is the latest live streaming service to add Chromecast support, letting premium subscribers and their friends watch live, out-of-market games. You can download the new MLB.com At Bat app now directly from Google Play and Apple’s App Store, both of which should be updated with Chromecast functionality today. Casting a live Major League Baseball game straight to your TV is as simple as tapping the cast button. While casting, you can still use your phone or tablet to check scores, stats, and news. Best of all, you can choose between home or away broadcasts to “steer clear of the…

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EdTech champions: The Sanoma startup challenge presents its 5 finalists

Apr17
by on April 17, 2014 at 3:10 pm
Posted In: Around the Web, Insider

Sanoma
One space in tech that is not broadly covered, but is super interesting, is education. Finnish media and learning giant Sanoma ($3 billion revenue in 2013) organised a Startup Challenge to find the most interesting EdTech companies in Europe. Over a hundred companies, from 24 countries, joined the competition. Now five companies battle for the $35k check that Sanoma is awarding to the winner. The five companies are: Wewanttoknow (Norway) creates learning solutions based on games, teaching difficult subjects in an easy, quick, fun and effective way. EduKey (Wales) improves student behavior in schools seating by offering seating charts &…

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