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4 easy tricks to personalize your marketing strategy

Jul05
by on July 5, 2014 at 12:00 pm
Posted In: Analysis and Opinion, Around the Web, Design & Dev, Entrepreneur

Personal_Data

Ritika Puri is a content marketer, freelance business writer, and media entrepreneur. This post originally appeared on the Evergage blog. As a seasoned marketer, you’re well-aware of the need to ‘reach the right audiences at the right time with the right message.’ You’ve heard this expression over and over — so we won’t belabor the point. You already know why you need to do it. The problem is that you’re part of a small team and that there are only 24 hours in a day. Presumably (read: hopefully), you spend some of that time sleeping and having fun. You need an arsenal of high-impact…

This story continues at The Next Web

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Celebrate the 4th of July by flying directly into a fireworks display with this drone footage

Jul04
by on July 4, 2014 at 9:36 pm
Posted In: Around the Web, Insider, Shareables

Today is America’s birthday. But you don’t have to reside in the United States to appreciate this amazing footage of a drone flying directly into a fireworks display. Shot by Jos Stiglingh in West Palm Beach Florida, the footage was captured with a GoPro 3 Silver riding atop a DJI Phantom 2 drone. The first few moments are boring take off footage, but after that, it’s spectacular fireworks-in-your-face action. I can’t wait to see the footage that emerges from tonight’s festivities. H/T: Norm Chan See Also: How to Use Personal Drones Legally: A Beginner’s Guide

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FIFA cracks down on Twitter users using its logos as avatars

Jul04
by on July 4, 2014 at 8:40 pm
Posted In: Around the Web, Insider, Social Media, world cup

FIFA is in charge of the biggest sporting event outside of the Olympics. But in addition to making sure the games start on time, it’s also making sure no one mistakes random Twitter accounts with its logo as part of the organization. Torrent Freak reports that FIFA has been issuing DMCA complaints to Twitter about the offending avatars. For the offending accounts, their profile image reverts to the Twitter egg until the user replaces it with something else. In its guidelines for use of its official marks (PDF), FIFA states the following in regards to social networks: FIFA’s official logos, symbols and other…

This story continues at The Next Web

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