Jim Ivers is the Chief Security Strategist for Covata. For any industry, partnerships are the lifeblood to a successful and long-lasting business. Like any meaningful relationship, strong partnerships are not built overnight, nor do they happen by chance. They are the result of hard work, constant evaluation, and the confidence to terminate the ones that are unproductive or toxic. I once had an industry analysts tell me that “today’s partnerships are tomorrow’s unsupported features,” so the market does view your partners and the strength of those relationships seriously. In fact, it’s wise to think of your partners as an extension of…
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