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Google launches Primer app to get startups up to speed on marketing, PR and search advertising

Oct09
by on October 9, 2014 at 3:47 pm
Posted In: Apps, Around the Web, Google, Product Launches

Google is looking to bridge the gap between the complexity of its ad products and startup users’ often relative inexperience with marketing and search ads. Launched today, Primer looks to give startups the most basic of tips on successful marketing via five minute lessons (case studies, quizzes and insider tips) designed specifically for startups. Google said it “created Primer as a way to make it easier for businesses to be successful at marketing. We realize that some of the Google ad-tech products which connect businesses to customers also widen the gap between rookies and marketing pros.” Of course, helping startups to become…

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Shazam makes a big move into interactive radio content

Oct09
by on October 9, 2014 at 3:42 pm
Posted In: Around the Web, Insider

Shazam today announced it is entering a partnership with Sun Broadcast Group, a network covering over 8,000 radio stations in the US, in a bid to widen its services beyond music identification. Called Shazam for Radio, the new platform will allow Shazam to create interactive content for radio audiences and advertisers. Basically, the service will allow radio stations to push content onto their audience’s devices as they listen to radio stations. You could be listening to a broadcast, open up Shazam, and be provided with more information about the current radio personality, or be informed about social network campaigns and promotions, in addition…

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Google launches dedicated Hangouts app for Chrome OS and Windows

Oct09
by on October 9, 2014 at 3:19 pm
Posted In: Apps, Around the Web, Google, Insider, Product Updates

Google has launched a standalone Hangouts app for Chrome in a bid to encourage more people to use the service, rather than rivals like Skype. Announced today in a blog post, Google said it should provide more convenient access to Hangouts for users on a Chrome OS or Windows machine. As well as bringing additional convenince, it also has a few new features, such as a condensed contact and chat list and integrated notifications to alert you to new messages. Chats will also sync across Hangouts on all devices, and following recent dialer updates, this new app will also let…

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Google is now letting you add polls to your Google+ posts

Oct09
by on October 9, 2014 at 3:14 pm
Posted In: Around the Web, Google, Insider, Product Updates, Social Media

Google is rolling out a new Google+ feature that allows users to add a poll to posts on the social network. It’ll first be rolling out for Android devices and on the Web “over the next few days”, before being followed closely on iOS. Once live, users should see the option to insert a poll in the post composition window and will be able to create a question with up to five choices. Images will be allowed too, Google said.  Given that Google acquired Polar specifically for this reason, it’s not a huge shock, but it’ll be a boon for Google+…

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Quip adds spreadsheets to its collaborative productivity suite

Oct09
by on October 9, 2014 at 3:00 pm
Posted In: Apps, Around the Web, Insider, Product Launches

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Quip’s mobile productivity suite is a great way for teams to collaborate on documents with the ability to not only work on and chat about a document in real-time, but the ability to chat about individual elements. Until today all it was missing was spreadsheets. With the new spreadsheet, users can add spreadsheets into current documents along with check lists, photos, tables and text, or, if you prefer, you can create a stand-alone spreadsheet. Plus any links you have in the document to a spreadsheet cell are automatically updated as the spreadsheet is updated. And since Quip is all about collaboration and…

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