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3 ways to attract to coveted active monthly user

Nov02
by on November 2, 2014 at 1:00 pm
Posted In: Analysis and Opinion, Around the Web, Design & Dev, Entrepreneur, How-To's

smartphone users
Ilya Pozin is a serial entrepreneur, writer, and investor. He is the founder of online video entertainment platform Pluto.TV, social greeting card company Open Me, and digital marketing agency Ciplex. Active monthly users are the precious gold of the business community. Acquiring new users is great, but active monthly users, the ones that come back to the site on a regular basis, are what really matter. A July 2014 study by The Realtime Report found many popular sites have active monthly users numbering in the millions. Facebook topped the list with 1.32 billion, but Twitter was right behind with 255…

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Go Tim! (Sorry we’re late)

Nov02
by on November 2, 2014 at 11:00 am
Posted In: Analysis and Opinion, Around the Web, Insider

0904_timcook
This article was originally published in TNW Weekly, our free newsletter, which goes out to subscribers every Friday. It contains original content as well as the best of the week gone by. Want to get next week’s edition? Subscribe now. When news broke this week about Tim Cook discussing his sexual orientation for the first time, we decided not to cover it on The Next Web. ‘It’s not tech’, we said in our backchannel. ‘It’s great to have one of the most powerful men in the industry talk about being gay, but it’s not really a story we’d tend to…

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7 ways to refine your app’s user experience

Nov01
by on November 1, 2014 at 6:00 pm
Posted In: Around the Web, Design & Dev, Entrepreneur, Entrepreneurship, Insider, startup, YEC, yec.co, Young Entrepreneur Council

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Nothing will sink your app faster than terrible user experience. But in the rush to develop and launch (and build plenty of ‘cool’ features), many teams overlook the most important person in the entire process: the user. Curious about some quick and easy techniques for refining user experience, I asked several tech founders in YEC the following question: What is the no. 1 tip you’d give an entrepreneur who wants to refine the user experience on his or her app? Why is it important? Their best answers are below. 1. Ask Your Sibling to Test the App Then ask 10, 20, or 50 more…

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