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Does Pharrell Williams wearing an Apple Watch make you more or less likely to buy one?

Apr07
by on April 7, 2015 at 11:27 am
Posted In: Apple watch, Around the Web, celebrities, Insider, Pharrell

Screenshot 2015-04-07 11.17.05
Apple’s strategy for making the world fall in love with the Apple Watch rests heavily on getting celebrities to strap on the device. Model Christy Turlington-Burns was featured heavily during its launch event and is blogging about her smart watch on the Apple site. Now Pharrell Williams has flashed his Apple Watch on the US version of ‘The Voice’. @dansimonsayshi: Is @Pharrell wearing Apple Watch? @NBCTheVoice pic.twitter.com/lSjEREtiTH — Dan Simon (@dansimonsayshi) April 7, 2015 The singer also took to Instagram to share a video of his $10,000+ Apple Watch Edition paired with the cheapest white sports band. See if you can…

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Offline over the (Easter) weekend? Read all the tech news you missed right here

Apr07
by on April 7, 2015 at 11:05 am
Posted In: Around the Web, Insider, Roundups

Weekend-Roundup-798x3101-798x310
If you live in the UK or US, you’re probably returning to work today having just enjoyed a luxurious four-day long weekend. It can be a painful bump back to reality, but just think yourself lucky that at least you only have a short week ahead. Of course, if you went away for the weekend, or spent it lolling around with friends and family, then there’s a whole bunch you missed while you weren’t paying attention. All you need to do though is make yourself a drink and spend a few minutes catching up on our bumper list of the best news…

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After creating Android, Andy Rubin is returning to hardware with a new incubator

Apr07
by on April 7, 2015 at 9:31 am
Posted In: Andy Rubin, Around the Web, Hardware, incubator, Insider, Playground Global

Andy Rubin_by Joi Ito
Android creator Andy Rubin is shifting gears after building the OS at Google for nearly a decade, reports The Wall Street Journal. Rubin is now launching Playground, an incubator for hardware innovators. The company has raised $48 million from Google, HP, Foxconn, Redpoint Ventures, Tencent Holdings and others. Instead of investing in the startups it fosters, Playground will accept equity in return for its support. The incubator will help inventors focus on building new products without worrying about other functions, like manufacturing, distribution and financing, before going to market. Rubin, who previously worked at Apple and also developed the T-Mobile…

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How to create the right emotions with color in web design

Apr07
by on April 7, 2015 at 9:25 am
Posted In: Around the Web, color theory, Design & Dev, How-To's, web design

colortheory
Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about how to create visually digestible interfaces, download the free e-book Web UI Design for the Human Eye: Colors, Space, Contrast.  The skill of using colors is no less than an artform. Across human history, master painters and other artists have earned global recognition for their ability to manipulate colors. In the modern era, the artform now opens up a lot of new commercial and business applications, first in advertising, and now in web design. With an almost bottomless depth, the skill…

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Uber’s fight to dismiss a lawsuit over an alleged rape shows it won’t take responsibility for its drivers

Apr07
by on April 7, 2015 at 9:02 am
Posted In: Analysis and Opinion, Around the Web, drivers, Insider, lawsuit, responsibility, uber

Uber
Uber has asked a US court to dismiss a lawsuit filed by an alleged rape victim in the Indian capital New Delhi, Reuters reports. The company says it should not be held legally responsible for the driver’s acts. The passenger in the case, who reported that she was raped and beaten after hailing an Uber ride in early December, sued the service in US federal court in January, claiming its safety procedures were insufficient. Following a ban in New Delhi, Uber introduced a panic button and increased background checks for drivers in the country. However, it’s going all out to deny…

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