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AOL launches ONE to make sure you’re getting the most from your ads

Apr14
by on April 14, 2015 at 1:06 pm
Posted In: Around the Web, Insider, Product Launches

Screen Shot 2015-04-14 at 13.23.06

AOL has unveiled ONE – a system that aims to make the process of advertising more transparent for marketers and ensure brands are getting the most bang for their buck. The technology shows you where an ad is performing best and driving the most sales, so if all of your customers are buying through mobile for example, it would show you this and then presumably you would focus more on mobile ads. Facebook and Google both offer tools to do this already, so it will be interesting to see if ONE becomes a real contender in the marketing world. The…

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Calling all web designers: Webydo giveaway! Win an iPad and Pencil from Fifty Three

Apr14
by on April 14, 2015 at 1:03 pm
Posted In: Around the Web, Competition, giveaway, Insider, Links, Offers, Win an iPad

iPad mini 3
Ah, the creative. Once upon a time he or she toiled over a canvas alone in cold studios on the outskirts of town. Today, he or she can be sat just about anywhere and create their masterpiece and share it with the world. Thanks to technology. To celebrate this shift, we teamed up with Webydo, a code-free professional web design platform, to give away two brand new iPads along with three Pencils from FiftyThree. But before you cry, “I can’t use a pencil on an iPad!” these pencils are a wee bit different. Much like Webydo’s code-free web design platform,…

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Apple’s 2015 Worldwide Developer Conference starts June 8

Apr14
by on April 14, 2015 at 12:56 pm
Posted In: Around the Web, Insider

Apple has today announced that WWDC, its World Wide Developer Conference, will take begin on June 8 this year. The show will be its 26th developer-focused even and will run for four days, June 8 through June 12 at Moscone West in San Francisco. Tickets are available via Apple’s WWDC website from now until Friday April 17. Apple said they would be issued “through a random selection process,” and that lucky (and unlucky) applicant will know the status of their application by April 20.   Of course, if you’re not successful in getting a ticket – demand is always insanely high –…

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Restaurant listings app Zomato acquires MaplePOS to launch reservations and payments

Apr14
by on April 14, 2015 at 12:41 pm
Posted In: Around the Web, Asia, India, Insider, restaurants

Zomato
Indian restaurant listings and reviews platform Zomato has acquired data firm MaplePOS today for an undisclosed sum, reports Reuters. The company will spin off its new buy into a customer information database, and expand its own services to offer online table reservations and mobile bill payment. MaplePOS, which is now called Zomato Base, will also enable the parent company to offer restaurants a range of services including cloud-based menu, inventory and recipe management, CRM, analytics, electronic receipts any payment gateway integration. Zomato, which launched in India in 2008, is now present in 20 countries including the US, UK, Canada, Ireland…

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How to use data to plan your startup budget

Apr14
by on April 14, 2015 at 12:09 pm
Posted In: Around the Web, Entrepreneur, How-To's, startup, valuation

startupvaluation
Rotem Landa is Head of Finance at Yotpo. Prior to that, he worked at PriceWaterhouse Coopers for seven years as a Senior Manager in the High-Tech group of PwC Israel, dealing primarily with startups and VCs. How can a startup use data to create a formula when they’re in a highly unpredictable stage of growth? Expenses are inextricably tied to revenue stream, but for a startup, predicting expenses is like trying to stare into a magic ball for answers. In such an unstable environment, the planned budget can implode for countless reasons: unattained goals, unpredictable successes, or shifting focuses. Yet…

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