Facebook gives new daily breakdowns of video views

Facebook continues to flesh out its analytics on video for Pages and brands, today announcing via blog post a new daily breakdown of numbers to keep its content creators informed. “This new data gives Page owners a better understanding of when their audiences are watching their videos, providing a more detailed picture of performance that we hope will help publishers inform their video strategies,” the company said in the blog post. The day-to-day summaries include three key metrics: total time spent on a video, total views, and the number of times the video was viewed for at least 10 seconds.…
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