How sticky is your wearable? 6 ways to keep your wearable device from being mothballed
Apr28
on April 28, 2014
at 8:00 pm
Jen Quinlan is the Senior Marketing Director at Mutual Mobile, an emerging technology agency. The quantified-self movement, which started in 2007 with small groups of personal trackers who kept logs of what they ate, how long they slept and how many steps they took, has morphed mainstream. Today, a tiny device worn around your wrist can monitor all of these pieces of data and more, no excessive journaling required. Wearable tech gadgets, specifically directed at fitness but able to monitor practically anything, are being launched by every major player in the tech space as well as a slew of start-ups. And with…
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