Apple might make augmented reality a stand-out feature in the iPhone 8

Feb14

by Sindy Cator on February 14, 2017 at 11:17 am

Posted In: Around the Web, augmented reality, Mobile

While CEO Tim Cook has repeatedly shared his enthusiasm for augmented reality in past interviews, Apple is yet to go down that path – but it appears the electronics giant could finally integrate the technology in a big way with the forthcoming release of the iPhone 8. In a note obtained by Benzinga, Goldman Sachs analyst Simona Jankowski speculates the next-generation iPhone will likely push the Big A deeper into the augmented reality market. “The inclusion of 3D sensing functionality is increasingly likely, which could enable a robust augmented reality feature set that we believe will be a key differentiator for the…