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This post is part of a new series titled, ‘Future of Communications,’ and is brought to you by Nexmo.

Going global with anything is never an easy task. There are various legal, cultural and resourcing standpoints to consider in order to successfully scale. While SMS can be straightforward on a local level, going global can be challenging for a number of reasons: various local regulations, inefficient performing routes, untrustworthy aggregators and more. Traditional telecom infrastructure is cumbersome The traditional telecom infrastructure was never built to support the volume of business-to-person messaging we’re seeing today. Some companies have resorted to Application-to-person (A2P) SMS, but as we’ve noted before, the process for delivering A2P SMS is clunky and can be expensive to deploy.…

This story continues at The Next Web