Why I’d rather email than pay for advertisement
Dec28
Poornima Vijayashanker is the founder of Femgineer, helping entrepreneurs and tech professionals (especially women) level up their careers. “Why is email the most effective channel for converting customers?” Exactly a year ago I had 10 people subscribe to my email list each month. I let out a big sigh and thought, “How am I going to go from 10 to 10K?” It seemed pretty daunting, and I thought, “Why bother? Who even reads emails?” You’re probably thinking the same thing. Each one of us suffers from inbox clutter, including you. Consider all the personal, business, and commercial messages you need to…
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