Who needs coffee while they’re sleeping? Why companies need to embrace location-based marketing
Yoshi Tuk is a freelance journalist. Maria Golovanova is an international Communication and Media student with a passion for online marketing, journalism and travel. Do you often receive useless notifications from the apps on your phone when you are asleep, taking a shower, or some other random inconvenient location and time? Every Saturday morning, I wake up to a ton of notifications inviting me to check out the latest sales or use coupons for discounted coffee, or some other ridiculously unnecessary offer irrelevant to my current state of mind. Companies that are doing this must stop! It is bad and useless marketing that is spammy…
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