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Third-party data isn’t gone forever: Tips for marketers employing data-driven strategies in the GDPR era

Jun03
by on June 3, 2018 at 4:30 pm
Posted In: Around the Web, Contributors, Entrepreneur, Marketing and SEO


Third-party data is often obtained without explicit consent, so we can reasonably expect that all third-party activity will vanish now that GDPR is in effect, right? Don’t panic yet — third-party data isn’t going anywhere. Data collected without GDPR-level consent will become obsolete, but the practice of acquiring data from outside sources is here to stay. To use third-party while complying with GDPR, you have to evaluate and rethink your methods — as well as your partners’ methods — for collecting, storing, processing, and protecting data. Ask the right questions about practices and data collection Under GDPR, the data controller…

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a couple of laughzillas on a blue diamond background

Third-party data isn’t gone forever: Tips for marketers employing data-driven strategies in the GDPR era

Jun03
by on June 3, 2018 at 4:30 pm
Posted In: Around the Web, Contributors, Entrepreneur, Marketing and SEO


Third-party data is often obtained without explicit consent, so we can reasonably expect that all third-party activity will vanish now that GDPR is in effect, right? Don’t panic yet — third-party data isn’t going anywhere. Data collected without GDPR-level consent will become obsolete, but the practice of acquiring data from outside sources is here to stay. To use third-party while complying with GDPR, you have to evaluate and rethink your methods — as well as your partners’ methods — for collecting, storing, processing, and protecting data. Ask the right questions about practices and data collection Under GDPR, the data controller…

This story continues at The Next Web

└ Tags: ,
a couple of laughzillas on a blue diamond background

5 futuristic Westworld technologies and when they’ll be a reality

Jun03
by on June 3, 2018 at 12:30 pm
Posted In: Around the Web, Contributors


Creators of science fiction and fantasy books, films, and TV shows present stories of possible or imaginary worlds – and their presentations can range from the realistic to the fantastical. When we watch Westworld (and viewership is growing, with the season one finale drawing 2.2 million viewers), we look forward 30 years into a potential future envisioned by its writers. Returning to the notion of reality and fantasy (or fact and fiction), the extent to which a sci-fi film might be descriptive of the future seems to be anybody’s guess. However, we can actually get a sense of how reasonable…

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