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Want to score press coverage for your startup? Deliver value to journalists first

Jan27
by on January 27, 2019 at 7:30 am
Posted In: Around the Web, Contributors


If you’re working on any sort of promotion, whether as a PR person or simply trying to get the word out about your own company, you’ll need to understand journalists. Rebecca Grant who was a journalist at VentureBeat for a number years wrote a blog post describing how she felt at her job: I thought this was a perfect way to describe how dysfunctional PR has become. Everyone is obsessed with “Lights over Broadway PR” — i.e. getting featured on TNW, TechCrunch, VentureBeat, NYTimes, WSJ, etc. The trouble is that while you want to have your name in “lights over…

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Google’s two-pronged plan to dominate consumer-to-business messaging

Jan26
by on January 26, 2019 at 7:30 pm
Posted In: Around the Web, Contributors


At the end of last year, Google announced it was officially pulling the plug on Allo, its latest in a long list of failed messaging apps. That list includes Google Wave, Google Plus, Google Buzz and, most recently, Google Hangouts (which has evolved into the enterprise-focused Hangouts Chat and Hangouts Meet). But while its consumer messaging strategy remains confusing, Google is making an aggressive two-pronged attack into the world of business messaging. As a result, it appears to be on a collision course with one of its big tech rivals. Google My Business messaging Back in July, Google quietly gave…

This story continues at The Next Web

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Staring deep into Uranus: Science is peeking at its weird angles

Jan26
by on January 26, 2019 at 5:00 pm
Posted In: Around the Web, Space, syndication


Uranus is arguably the most mysterious planet in the solar system – we know very little about it. So far, we have only visited the planet once, with the Voyager 2 spacecraft back in 1986. The most obvious odd thing about this ice giant is the fact that it is spinning on its side. Unlike all the other planets, which spin roughly “upright” with their spin axes at close to right angles to their orbits around the sun, Uranus is tilted by almost a right angle. So in its summer, the north pole points almost directly towards the sun. And…

This story continues at The Next Web

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Automate your email outreach with Stackmails for only $49

Jan26
by on January 26, 2019 at 2:00 pm
Posted In: Around the Web, Offers


With the average return on email marketing being $44 for every $1 spent, email is still a viable marketing tactic, and with the tools found in a lifetime subscription to a Stackmails Unlimited Plan ($49, over 90 percent off from TNW Deals), you’ve got access to a one-stop shop for handling email marketing almost automatically.

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