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AR > VR

Feb10
by on February 10, 2019 at 5:00 pm
Posted In: Around the Web, syndication


If you’re among the millions of those who’ve used their smartphones to chase Pokémon in the real world, then you already know how amazing augmented reality (AR) can be, although you may not be aware of its broader implications. But VR’s younger sibling has moved beyond gaming and entertainment, and it didn’t take long before people started exploring AR for different applications, such as advertising, retail, training – you name it. This technology continues to grow rapidly, and it could soon become bigger than VR. In fact, it’s predicted that by 2020, AR market revenue will reach $120 billion – four times higher than VR revenue.…

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a couple of laughzillas on a blue diamond background

CMS platforms and web designers should be partners, not competitors

Feb10
by on February 10, 2019 at 1:30 pm
Posted In: Around the Web, Contributors


When web designing platforms give people the ability to create something incredible on their own — coupled with a professional-looking design — it’s a true benefit for users at any skill level. However, these ‘anyone can build a website’ tools can sometimes be perceived as a threat to the professional web designers who make their living creating beautiful websites. These designers and content management system (CMS) platforms should not see each other as competitors, but as partners. Productive partnerships can be fostered when you look at the ways in which some of the more advanced designers use the platform. For…

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a couple of laughzillas on a blue diamond background

Facebook sucks for privacy, but how good are advertisers at targeting me?

Feb10
by on February 10, 2019 at 7:30 am
Posted In: Around the Web, Contributors


Amid the massive hue and cry about Facebook’s utter disregard for data privacy, and the illicit use of personally identifiable information, I thought I’d take a step back and examine the company’s data handling from a new perspective. Facebook sells a bunch of targeting methods to advertisers, but are the companies successfully targeting my profile? To find out, I decided to conduct an informal and, admittedly, subjective data analysis of the companies that are using my personal information to get me to buy their products on Facebook. In order to do that, I accessed the list of companies who have…

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