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The Colors of Motion is a beautiful, interactive experiment that looks at the use of colors in movies, showing them off in a way that you’d usually never see. The Matrix in color Built by interaction designer Charlie Clark, the site uses a bash script to analyse movies frame by frame in order to get an average of their color, then presents them on the website sorted by time. You can to explore how color changes during the course of a film by scrolling down and can click on each color to get a frame where the analysis was performed as well as…
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PlayStation Home, Sony’s Second Life-style virtual world, will close down in Asia in March 2015. The company doesn’t state why it’s closing the service, but it’s likely due to slow adoption. In 2013, Sony said it had 31 million players worldwide but didn’t break it down the numbers any further. Sony’s foray into the virtual world began in 2008 and the company provided the experience to anyone with a PlayStation for free, with in-game purchases available for costumes and other items. Good news for fans in America and Europe, however; Sony says that PlayStation Home will continue on there. Those in Japan and…
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The original, concise, version of this article was published in Lantern, a publication that examines the business of living. Collectively, human beings spend billions of hours playing games every week. It may sound like an epidemic, but gaming has its own benefits. Companies are starting to consider gaming in potential recruits. Gaming helps people make faster decisions (with equal accuracy as slower decisions). And now, people can make a full-time career of playing video games (one guy makes millions). Moreover, each individual can learn lessons from games that they couldn’t, or didn’t, pick up from school. For example, author Malcolm…
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Jake Athey is the Marketing Manager for Widen Enterprises. The internet is ballooning with fluff, and bad content marketing is to blame. In our obsession with “engaging” our “audience” in “real-time” with “targeted content” that goes “viral,” we are driving people insane. The deep feeling of disappointment and nausea that comes when you fall for click-bait and regret your decision? Let’s call it “click-flu.” Marketers create content because they want people to care about their brand, but giving people click-flu does the opposite. Failing to meet someone’s expectation is a terrible first impression. The Web is being diluted by crappy content…
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