Cracking China: How Tencent is working with the best Western mobile game publishers
China’s mobile gaming is a hot space with lots of potential for growth, and Chinese internet giant Tencent clearly knows that. Tencent, the operator of popular social networks and apps in China including WeChat, now reaches over 180 million daily users on its game distribution channels. It reported CNY1.8 billion ($291 million) revenue from online games in the first quarter of 2014, about triple the amount from the previous quarter. The paying user base for mobile games also more than doubled compared to Q4 2013. Meanwhile, the Chinese government estimated the mobile gaming economy generated almost $2 billion last year –and even this…
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