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Marketing the TNW Way #10: Google Search Console, master 855 properties

Mar08
by on March 8, 2016 at 4:04 pm
Posted In: Around the Web, Insider, marketing, marketing the TNW Way, tnwlife, Voice

Google Console Image
In this series of blog posts, I’ve enjoyed shedding some light onto how we approach marketing at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media and more. This piece focuses on what data we use from Google Search Console and how process it at bigger scale. A couple of weeks ago I did a session during Friends of Search, a great conference focused around search engine marketing in Amsterdam. One of the metrics I presented there was around the fact that we collected over 850 properties in Google Search Console, which is pretty weird…

This story continues at The Next Web

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