How frequently do you find yourself reaching for your phone or laptop to check your email, Facebook or Twitter, or just to look up something on Google– without thinking, plainly following an impulse? They say that when you do something often enough, it eventually becomes a habit and many companies nowadays – Facebook, Twitter and Google being just a few of the examples – seem to have built their success around this realization: in order to to truly captivate the user, products must form habits. This is what serial entrepreneur, teacher at the Stanford Graduate School of Design and instructor…
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