Sainsbury’s has announced its trialing a slightly bizarre new app that will guide you to the items you’re seeking as you slouch around its stores. The supermarket revealed today that it’s working on the as-yet-unnamed new app, which will allow you to fill your basket on the phone, then guide you to the products in the shop. The shopping sat-nav will then let you scan and pay for your shopping in the app, skipping the checkout entirely. Jon Rudoe, Sainsbury’s Digital and Technology Director, says: “We know that customers’ weekly shop doesn’t start at our front door. They know what they…
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