
Appsfire launches in-stream ad product ‘Sashimi,’ which it says produces Facebook ads on steroids
Last year, Appsfire announced it was ditching its renowned app discovery service on iOS and Android, seeking to shift its business towards a mobile advertising solution. Following that, it unveiled URA MAKI, which it described as an entirely new ad experience that gives users more control over their ads. Today, Appsfire launched ‘Sashimi’ — in-stream advertising formats for mobile apps — as it takes a deeper dive into mobile native ads. Appsfire acknowledges that in-stream mobile ads have already been done by other companies, including Facebook — but the ads are currently proprietary to them. Sashimi ads, on the other hand, are automatically generated, produced, translated and formatted into any…
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