Familiar with technology and often obsessive about their phones, millennials are likely one of your top demographics to target. One way to grab — and keep — their attention is to gamify your product or app, making the experience fun to keep them engaged. To learn how best to do this, I asked 12 young entrepreneurs from YEC the following: How can companies incorporate gamification into their products to appeal to millennials? Their best answers are below: 1. Design for delight We can deconstruct gaming functionality, check all the boxes, and still not appeal to the elusive millennial. True engagement results from…
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