If you were to ask three different people what the main source of news is nowadays, it’s likely you’ll get a number of answers; online media sources, newswires, and lastly, blogs and other forms of inbound marketing. Surveys speak volumes: 50 percent of Americans get their news from online sources, and just over 30 percent get their news primarily from newswires. With these findings in mind, the world of PR must keep changing according to latest trends in publishing and news readership. Therefore, we can divide the existing PR into two: old PR – often focused on offline media and modern…
This story continues at The Next Web