Social reading service Flipboard is the latest US social network to go down the route of video advertising, following the path of Facebook, Instagram, Twitter (soon) and others. Speaking Read Write’s ReadWriteMix event, Flipboard founder and CEO Mike McCue announced that the company will introduce the ad format from next month. Fashion brand Chanel is confirmed as an initial advertiser, as former TNW reporter Ken Yeung and others at the event noted on Twitter. Video ads will be rolled out on Flipboard starting in September. First advertiser is Chanel. More video added in the future. #readwritemix — Ken Yeung (@thekenyeung) August…
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