The Daily Dose

When searching for information about a product that you want to buy, it is imperative to approach user reviews with caution – they are not always as they may seem. User reviews are fabricated perpetually! Even though the government has cracked down on many companies that paid for good reviews, businesses have found alternative ways to influence their user reviews on the Web. Many organizations discount prices for consumers who agree to review their products, which often improves the rating system. Plenty of fraudulent review organizations have been stopped in their tracks, but there are a multitude of independent rogue…

This story continues at The Next Web