Content is king, but context is god
Apr11
Gary Vaynerchuk is the co-founder and CEO of Vaynermedia. He’ll be speaking at TNW Europe in Amsterdam this May, alongside 130 other top-flight speakers. It’s no secret that we are living in an era where everybody is a media company. This is something I have said time and time again, and I will continue to push it because I truly believe that content is the best way to market a product today. Provide value to consumers by creating helpful videos or new recipes or funny cartoons. Give them something they actually want because that content builds up the relationship that…
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