Google will route users to Accelerated Mobile Pages starting February 2016

Dec10

by Sindy Cator on December 10, 2015 at 5:56 am

Posted In: Accelerated Mobile Pages, AMP, Around the Web, Google

Google announced today that it will begin routing traffic to Accelerated Mobile Pages (AMP) by late February 2016. The company previously revealed plans to do so at some point next year, but hadn’t specified when that might be. The AMP project aims to deliver fast-loading content from numerous publishers to mobile users, similar to Facebook’s Instant Articles feature. In a blog post, Google says that Twitter, along with messaging apps Line, Viber and Tango, will begin linking to AMP content early next year. Pinterest has already begun testing AMP links with a small group of partners in its mobile apps…