The single worst marketing decision you can make

Apr01

by Sindy Cator on April 1, 2015 at 3:05 pm

Posted In: Analysis and Opinion, Around the Web, Entrepreneur, Insider

This post has been excerpted from the best-seller Growth Hacker Marketing. Starting immediately, author Ryan Holiday will be hosting an Ask Me Anything live on TNW Academy. Click the link to ask Ryan anything you want, and he’ll answer your questions in the afternoon EST on Thursday, April 2nd. “Make something people want.” —Paul Graham You know what the single worst marketing decision you can make is? Starting with a product nobody wants or nobody needs. Yet for years, this was a scenario that marketers tolerated and accepted as part of the job. We all told ourselves that “you go…