As it turns three, Line reveals its family of apps has chalked up over 1 billion downloads

We’ve known for some time that Japanese messaging app Line has very creative ways of engaging its 450 million-plus registered users — it arguably pioneered the concept of stickers and subsequently kicked off the idea of democratizing stickers on its platform by setting up a marketplace for anyone to create and sell their own stickers. These ways to engage users have also led to a solid stream of revenue. Line sells over $10 million worth of stickers per month. However, though most people think of stickers when it comes to Line, games connected to the app are the key revenue maker. They typically account for around 60 percent of…
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