Twitter’s evolution as a broadcasting platform continues as it acquires live-TV clipping service SnappyTV

Jun19

by Sindy Cator on June 19, 2014 at 1:13 pm

Twitter has announced it’s acquiring live-TV clipping service SnappyTV, a platform used by broadcasters and rights-holders to edit and distribute snippets of live TV across the social sphere shortly after they’re first aired. Launched in 2010, San Francisco-based SnappyTV has been been partnering with the likes of FOX Sports, NBC Sports, CBS, HBO, and NBA. It basically lets broadcasters distribute near real-time video clips across the Web and social media channels such as Twitter and Facebook. For example, if you were to follow the NBA Twitter account, you may see something like this, or this on Facebook: Post by NBA….