Advertising has become this weird thing. We all hate ads, we hate being advertised to, and in some instances, an overabundance of advertising will actually push us away from a product. I can’t be the only one that refuses to go to O’Reilly’s now because of the 15 second ad after every fourth song on Spotify. Advertisers have to find that “sweet spot,” the point in which advertising isn’t overbearing, yet it is still effective. I have no problem being advertised to, in fact I welcome it, but there is that fine line, one that differs for every person, that…

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