The global activities market is bigger than you thought – here’s why
Jan09
The face of tourism has undoubtedly changed dramatically over the past couple of decades. A combination of online services, the emergence of ultra-cheap air fares, and more widespread globalization than ever before has made tourism an accessible, affordable, and very attractive option for a huge portion of the population. Technology has been a huge part of this tourism renaissance, and for good reason. Without technology, it would not have been possible to reduce prices so dramatically and expand tourism into such a gigantic global market. One thing that’s often overlooked, however, is the very experience of tourism. Tourism is now…
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