Study: You’ll spend 1.3 years of your life finding something to watch on TV
Nov07
In an age where we have more viewing options than ever, countless programming options are leading to paralysis among users when it comes to picking one. According to a study by Ericcson Consumer Lab, American’s spend some 23 minutes a day (on average) searching for something to watch. That’s 474 days over the course of a lifetime! Cable subscribers have even bigger problems: 44 percent report trying to find something on TV and failing. The average video on demand (VOD) user is slightly better, with issues just 34 percent of the time. The numbers are interesting, as it seems to take…
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