Spotify is punishing artists with Apple exclusives by decreasing their visibility
The fight between Spotify and Apple Music has been heating up for some time, but today things just got ugly — childish even. Citing sources familiar with Spotify strategy, Bloomberg today detailed Spotify’s push to punish artists that release music as an Apple exclusive. Lately, the “exclusive” game has been heating up as popular artists like Kanye West and Taylor Swift release music on other platforms with an exclusivity window. Once the window expires, it comes to Spotify. Now, Spotify is biting back by making these musicians harder to find on its own platform. In the pay-per-play world of online streaming, this…
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