The Daily Dose

Twitter is starting a new ad campaign. The purpose? To get people to know why they should actually use Twitter. Called ‘See what’s happening’ the campaign is focused on showing newcomers a glimpse into the conversations that happen on the platform. The company says as much as 90 percent of people around the world recognize Twitter as a brand, but don’t really know what it’s all about. For instance, the company found that most people who knew Twitter but didn’t use it though that it was a social network for connecting with friends and family – basically, a Facebook competitor, which…

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