The rise, fall, and rise of Bitly: How a free link shortener became a real business
Mar24
Mark Josphephson is the CEO of Bitly. Catch his talk at TNW Europe in Amsterdam this May alongside 130 other top-flight speakers. The year was 2011. Bitly was at a crossroads. Over the previous three years, we had developed the internet’s definitive link shortening tool, shortening millions of links a month and processing millions more in clicks. We were growing like crazy. We had raised $1.5 million in seed funding in 2008 and another $2 million in Series A in 2009. In 2010, we had ambitious growth plans, raising debt financing in the first half of the year and…
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