Adblock Plus reveals how it’s charging companies to let ads through your ad blocker
Adblock Plus, one of the world’s most popular ad blockers, is pushing to separate its acceptable ads program from its core business and make it appear more independent. Acceptable advertising is a controversial program in which sites can pay the company to allow their advertising through the filter, where it would usually be automatically blocked. Some large companies, including Google, are rumored to pay the company to show you ads despite the fact that you’ve installed an ad blocker. Adblock Plus argues that the program is opt-out, however it is sometimes confusing what’s really going on. As part of that initiative, Adblock…
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