Time Warner will show less ads to win cord cutters back, proving it has no idea what we want
Nov04
During today’s earnings call, Time Warner announced its plan to win back cable television subscribers – fewer ads. That’s right, Time Warner has essentially solved the problem of former customers fleeing en masse from expensive cable service by writing out a plan that could fit on a Post-it Note. This conclusively proves what we’ve known all along; it has no idea what we want. This innovative new idea aims to cut advertising by about 21 percent, which according to Time Warner would bringer younger audiences back to networks like TruTv. According to Variety, TruTV – owned by Time Warner – is aiming even…
This story continues at The Next Web