The Daily Dose

The way consumers are finding products, interacting with brands, and making purchase decisions is changing. Thanks to Twitter and Facebook, a small business doesn’t only have to rely on SEO to compete with their larger competitors. Larger retailers are able to spotlight specific products in front of a relevant audience using data insights. Businesses are marketing smarter as a result of consumers gaining the ability to make more informed decisions. This week, Yotpo released its first annual State of e-commerce benchmark report. We pulled data from 65 million orders and two billion dollars in transactions across over 120,000 e-commerce stores. This…

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