The Daily Dose

As Neil Patel recently said, “transparency is the new marketing.” For several years now, internet and affiliate marketers like Pat Flynn and Matthew Woodward, have shared their “income reports”. This works well for marketers as proof that they know what they are doing. When they launch a product, or even publish a blog, people listen. Within the last couple of years, you are now starting to see actual companies sharing their revenue numbers and many other things (like employee’s salaries). Often times, these sorts of posts are the most read. It attracts readers of all kinds, not necessarily just potential customers. Some…

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