DataSift’s new analysis engine makes sense of social media data

DataSift is known for analyzing massive data sets to help companies understand what consumers are saying about them, and today it’s taking a big leap forward with the launch of its VEDO FOCUS engine, which the company says is capable of accurately classifying social media data into nearly half a million topics for easy perusal. By looking at a set of over one billion facts for comparison, DataSift’s new text-classification engine reads and understands natural language content, and categorizes social media, news and blog posts from sources like Twitter, YouTube, Facebook, Bitly, Tumblr and more into a hierarchical taxonomy of over…
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