The war Uber faces: how it’s battling GrabTaxi and Easy Taxi in Southeast Asia
Whoever could have predicted that private car-for-hire and taxi-booking apps would one day be one of the hottest things in the tech scene? In Southeast Asia, a fierce battle is unfolding between three players: Uber, Easy Taxi and GrabTaxi, which are going all out for a slice of the lucrative transportation and logistics pie. After all, Uber has shown the potential of gaining ground in this industry, with its pocket full of funding and powerful strategic backers. In June this year, it scored $1.2 billion in funding from investors including Google Ventures, valuing it at a whopping $18.2 billion. Meanwhile, GrabTaxi recently raised more than…
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